Who:
Unima AG, Swiss furniture systems manufacturer.
What:
Booth design and implementation, communication before and after the fair, new product presentation.
When:
2016.
Where:
Switzerland.
Why:
Brand and product awareness, launch of new product line & concepts, targeting architects, designers and customers.
How:
Plan and develop a presentation concept in close collaboration with sales director. Implement booth concept and ensure steady flow of targeted communication before, during and after the event.